The studio journal
Practical notes on SketchUp, architectural visualization and drafting: what to ask for, what to send, and how to move a project forward.
A good model starts with a clear brief. You do not need a perfect drawing package to ask for a quote, but a few decisions at the beginning can prevent a long chain of revisions later.
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A model and a render can show the same building, but they answer different questions. Choosing the right output means paying for the work that helps your next decision.
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The final film is only the visible end of the work. A useful architectural walkthrough depends on decisions made well before the camera starts moving.
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A pool can look comfortably sized on a plan and feel quite different beside a house. Landscape visualization brings the house, ground levels and outdoor elements into the same view.
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A cabinetry image can communicate the look of a room. A drawing brief needs to go further: it must explain what the fabricator and project team need to review.
Read the guideSend me your plans, references and deadline. I’ll review the brief and get back to you directly.